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We have moved to Wordpress! Posted by Jason Links to this post The Recruiting Front Lines has evolved. At the beginning of the year, I changed jobs within my company, moving away from Outreach and Education, and into my new role as Director of Business Development. While I remain closely involved with our field activity, I am now more focused on strategic partnerships, social media, and the world of internet recruitment resources. As I have made this change, the focus of my blog content has also changed. Recently, I began to feel that many of the ideas I had for blog posts would not fit within the framework of The Recruiting Front Lines. This was a cause of some frustration, as I felt that I was either misrepresenting my content with the title of my blog, or that I was stifling my writing because I felt it didn't fit. To rectify this situation, I have created a new blog home, now on WordPress. I am still ironing out the wrinkles, but feel that it is far enough along that I can move all my past content, and begin posting all new content, at the new address. I would like to formally welcome everyone to come check out my new home at I can't wait to hear what you think! Best Regards, and Thank you for your time and attention over the past 18 months. Jason

Apr 30, 2009 Partners With the Vermont Chamber of Commerce Partners With the Vermont Chamber of Commerce
Vermont's #1 Recruitment Resource Forms Strategic Partnership With State's Largest Chamber of Commerce, Offering High Growth Industry Portals, Discounts and Webinars to Members

BURLINGTON, VT--(MARKET WIRE)--Apr 30, 2009 --, Vermont's leading recruitment resource, has entered into a strategic partnership with the Vermont Chamber of Commerce, giving the 1,300 member companies access to the best employment advertising resource in the state at a significant discount, plus high growth industry portal links to key industry sectors.

"In partnership with, the Vermont Chamber of Commerce is promoting jobs that exist in the high-growth sectors of Vermont's economy. As we look ahead, it will be important to grow and promote those sectors that will create the jobs of tomorrow," said Chris Carrigan, VP Business Development, Vermont Chamber of Commerce. "The tailored job portals with will help to accomplish this."

Vermont Chamber of Commerce members will have access to JobsInVT's monthly employment snapshots and industry leading online seminars on recruiting and employment branding.

"Local partnerships are key to our business as we continue to connect great Vermont businesses with the best local candidates," said JobsInVT's Director of Business Development, Jason C. Blais. "The Vermont Chamber is leading the way in promoting business opportunities within the state, and this will be a natural and mutually beneficial relationship."

The strategic partnership was developed under the JiVT Connects program, building local partnerships to reinforce JobsInVT's connection with Vermont's employment market. For more information about this program, please contact Jason C. Blais, at, or toll free at 877-374-1088 ext 2069., launched in 2002, hosts 160,000 unique visits monthly, generating more than 800,000 page views every month, and provides job seekers with access to more Vermont based career opportunities than any other resource.

Steve Dodge
Director of Marketing and Sales
Email Contact

Apr 29, 2009

Attracting the Best Candidates for Every Position Every Time.

Winning the War for Talent
Employer career fair tips for attracting the very best candidates every time for every position in your company.

The following tips have been culled from literally thousands of conversations with job seekers at career events. If you are serious about attracting and engaging the very best candidates, be sure to discuss and promote the following items.

Information about the mission and history of the company
  • Provide job seekers with a short history of your organization, highlighting important dates, changes in ownership, and any plans for growth or expansion.
  • Share the mission statement of your organization, then provide examples of how that mission statement "lives" in your daily activities and culture.

Organizational Structure and Career Advancement
  • How is your department structured?
  • How many supervisors are there, how many managers?
  • How does your department fit into the organization as a whole?
  • What opportunities for advancement exist? (Be prepared to share an example of someone who has moved up within the company)

Detailed Job/Department Description
  • If you are able, share a brief "day in the life" schedule for your department to give candidates a better idea of what it will be like to work for you.

Summary of Traditional Benefits
  • Be prepared to share a list of traditional benefits that you offer (broken down by FT, PT, and Seasonal employment if relevant).
  • Be as specific as possible regarding amount of paid time off, enrollment periods, and employee costs of benefits.
  • This is best provided as a one-sheet take away, and the presenter should have a good knowledge of these issues if questioned.

Perks (non-traditional benefits)
  • Aside from traditional benefits, discuss the perks you offer such as free meal with 8-hour shift, uniform service, flexible scheduling, paid overtime, etc.

  • How much training is provided?
  • How is it structured? (job shadowing, supervisor led, ongoing, etc.)

Structure for Performance Reviews and Pay Raises
  • If you have a formalized process for performance reviews and pay raises, be prepared to share this. You want to attract and hire the very best people available. The very best people want to work for a company that will recognize and reward them for their effort. This is a very important piece to discuss, and the most often overlooked.

Apr 26, 2009

Social Media Bucket #1: Social Networking

In today's edition of the Recruiting Front Lines, I'm concluding my 3-part series on the three primary uses of the social media platforms. As I've previously written, I have found that all social media platforms and resources fall into one or more of three buckets: Social Networking, Professional Networking, and Information Sharing. I have already written about the latter two, and have heretofore been reluctant to complete my three part series. It's really no wonder, considering how little time and experience I have dealing with Bucket Number One, Social Networking. I feel compelled to acknowledge up front, that this is the area of social media that I know the least about. To provide a more thoughtful and complete analysis of this bucket, I've turned to a valued expert, Shawn McGowan, Social Media Marketing Coordinator for

I believe it's safe to say that social media came into the world in the form of social networking sites which quickly gained popularity as a way to connect with other internet users across the world. Most internet users are now familiar with MySpace and Facebook, which have been the Coke and Pepsi of the social networking world, though there are truly many RC Cola's out there. Other platforms that perform primarily as social networking resources include Friendster, Xanga, and Classmates.

Before we go into the business value of social networking platforms, let's take a look at just how these sites work. In almost every case, a user is directed to creat a personal profile that will include some level of required personal information, such as zip code, name, and birth date. Users are encouraged to provide additional data such as favorite types of music, interests, education, etc. Once the profile is created, other users can performs searches, based on a number of criteria, to find like-minded profiles, and then request to connect. Often, networks start off small, by emailing friends and inviting them to join your network to stay in touch. For people who have moved often in their lives, or travel often, this is a great way to stay in touch. These networks encourage online chats, sharing of likes and dislikes, reviews of movies or music, and other similar types of exchange between "friends" to facilitate ongoing dialogue and communication. That's the gist of it, anyway. There can be much more to it, as much as you want to put into it, in fact, and these resources continue to grow quickly.

It's my assertion, however, that in the business community social networking sites have very little direct value. That being said, many feel that businesses should be very attentive to these networks, as McGowan expresses:
As far as services like Facebook and Myspace and their practical application in marketing and corporate branding, I feel that while LinkedIn may be a great outlet to meet business contacts and discuss relevant issues, this is where the real candid conversations about products and services take place between friends and loved ones. It is important for brands to be present in these conversations even if it's only to listen and react. More and more companies are taking the initiative and engaging their audience at this level to varying results.
While he makes an intriguing point for the value of social networking, businesses must tread carefully, as mis-steps in these arenas can be harmful to their brand. McGowan goes on to say:
Users can be hesitant to accept new contacts from outside their circles.
Unlike a business and marketing focused community where most information is positioned to be seen by the most users, social groups on networking services like Facebook are more often closed to the public with privacy settings making these clusters much smaller and exclusive. The reality of parents, grandparents, bosses, and community leaders having access to people's personal lives is bound to cause a shift in the way they conduct their online lives and to be more cautious of who they let into their networks.

In my opinion, there is no better place to see first hand the profound effect that the advent of social media "groundswell" has had in placing the power of consensus, power in numbers, in the hands of the general public. Instances where companies like Amazon, who recently stripped all LGBT books of their sales ranks on their site making them difficult to be searched, or Microsoft as they tried to collect a percentage of the severance packages they had paid to former employees, being forced to right the situation or at the very least just address it promptly are becoming more familiar. Causes, petitions, protests, boycotts of all types trend regularly on social networking services and proliferate in this fertile soil. The buzz of the online community is now too loud to ignore.
I understand McGowan's point of view on Social Media Bucket Number 3, though I have spent very little time engaged in these social networking platforms. I can see the power and perspective that can be gained by businesses who sell direct to consumers. For these companies, social networking platforms can offer tremendous market research and facilitate brand awareness.

Maybe it's my age, but I truly don't see myself engaging in social networking sites, other than to have a Facebook account so I can keep track of my daughter's network. And just to be up front- please don't bother trying to friend me, I pay no attention to those requests, and have no desire to build my network beyond my daughter. Indeed, I feel quite blessed to have a full life and wonderful family. Perhaps it's because of this that I have no desire to engage in social networking sites. As a professional who routinely works 50+ hour weeks and travels a few overnights every month, the time I have to spend with my family is far too valuable to spend it online trying to find internet "friends" or build my network.

But, hey, that's just, like, my opinion. ;)

Jason Blais on FoxNews

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